Craig's GrowthLed Newsletter

Craig's GrowthLed Newsletter

The importance of founder led growth in early stage startups

Founder led growth is the term I use for pretty much all growth before marketing can really kick in. In this post, we'll dive into why it's critical and what you can do to jumpstart it.

Craig Zingerline's avatar
Craig Zingerline
Nov 28, 2023
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What Founder Led Growth is

Founder led growth is the term I use for pretty much all growth before marketing can really kick in.

What is founder led growth?

It's all the hacky stuff you do early on to try to find customers.

It's the stuff that doesn't scale.

It's the stuff that is often overlooked because you’re so focused on higher level things, or sexy mark…

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