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Let's be more real
I’d like us to celebrate the harder times of a startup more, to normalize the ups and downs, and to acknowledge that much of the time we’re just…
Sep 4
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Craig Zingerline
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Let's be more real
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August 2024
Quick updates & I'm on Intro
I'm offering a few ad-hoc 15 min slots to chat about startup growth, product management, founder level stuff, and more.
Aug 20
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Craig Zingerline
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Quick updates & I'm on Intro
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April 2024
The case for not building a product
Why is usually best to skip building and spend more time iterating in an analog format first.
Apr 12
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Craig Zingerline
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The case for not building a product
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March 2024
Get into the weeds
Because you likely can't scale up before you dig in.
Mar 22
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Craig Zingerline
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Get into the weeds
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February 2024
Why understanding customer intent is key
Once you figure this out, you'll move much more quickly in finding customers.
Feb 22
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Craig Zingerline
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Why understanding customer intent is key
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How to build amazing landing pages
Landing pages are one of the secret weapons just about every highly efficient startup I work with uses. Let's dig into what landing pages do, and how…
Feb 8
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Craig Zingerline
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How to build amazing landing pages
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December 2023
The real vs pseudo entrepreneur
Why social media is the worst place to get entrepreneurial advice, the rise of the bro-marketer scammer, and why digging in and doing the hard work…
Dec 28, 2023
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Craig Zingerline
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The real vs pseudo entrepreneur
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Why do so many startups fail?
Over 90% of startups fail. Many more limp along in Zombie mode for years. Why is this so? In this post I cover why startups fail and how to validate…
Dec 10, 2023
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Craig Zingerline
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Why do so many startups fail?
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Overcoming Skill Gap Anxiety & Finding Your Superpower
A few years ago I worried a lot that as a multi-time founder, I was losing my "core" skills. Here's how I got over this, and how you can too.
Dec 5, 2023
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Craig Zingerline
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Overcoming Skill Gap Anxiety & Finding Your Superpower
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November 2023
I once spent $50,000 on headphones to acquire customers, what was the impact?
I once spent over $50,000 giving away free headphones to lure customers into trying a new business travel startup. Learn how this experiment impacted my…
Nov 29, 2023
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Craig Zingerline
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I once spent $50,000 on headphones to acquire customers, what was the impact?
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The importance of founder led growth in early stage startups
Founder led growth is the term I use for pretty much all growth before marketing can really kick in. In this post, we'll dive into why it's critical and…
Nov 28, 2023
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Craig Zingerline
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The importance of founder led growth in early stage startups
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Welcome to Craig's GrowthLed newsletter!
I'm thrilled you are here. Let's dive into the world of holistic growth. Each week, I'll send you a new piece of content focused on the world of growth…
Nov 26, 2023
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Craig Zingerline
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Welcome to Craig's GrowthLed newsletter!
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